Marketing – Teamgate

Effectiveness Of Cold Calling And SEO

Andrew Martin — Wed, 29 Jan 2025 19:55:45 +0000

Implementing various tools and practices, up-to-date businesses strive to capture and hold leads. And for many reasons, this can often force business owners to run around in circles. Modern companies have chosen online marketing as the primary tool for their promotion, but we should also consider offline methods to generate leads and increase sales. Moreover, […]

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How to Enhance Customer Sales Journey Using Video

Amir Shahzeidi — Wed, 25 Sep 2024 09:05:32 +0000

Video is a powerful tool. But often, it doesn’t get the kind of attention it should in the sales world. It’s seen as an essential element in marketing, however, marketing shouldn’t be the only team that benefits from it. Sales has the opportunity to get in front of more prospects with more powerful messaging, simply […]

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Guide to Utilizing Display Advertising For Effective Growth

Andrew Martin — Wed, 07 Feb 2024 08:35:21 +0000

Digital marketing has transformed the advertising industry tremendously. In fact, it has become pivotal to developing advertising strategies. But, there are two forms of digital advertising: search ads and display advertising. The former was the most popular in the advent of digital advertising, but display advertising has outdone text ads by a pretty significant margin […]

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5 Places to Look for an “In” to Reach Out to a Prospect

Sujan Patel — Mon, 27 Apr 2020 08:08:07 +0000

Research tells us that personalized emails have 29% higher open rates and 41% higher click rates than emails without any personalization. And experience tells us that one of the easiest ways to create this sense of personalization is to find and communicate a shared connection or mutual “in” as part of your sales outreach messaging. […]

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Types of Video Content Proven to Attract Potential Buyers

Daniela McVicker — Tue, 28 Jan 2020 13:58:37 +0000

Video marketing is on the rise. Reportedly: 87% of marketers use video content for promotional purposes 54% of consumers want to see more video content from brands that they follow Marketers get 66% more leads per year from sharing marketing videos There are no signs of video marketing slowing down even a little bit in […]

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SaaS Marketing: 5 Powerful Tactics to Increase Sales

Juliette Anderson — Fri, 24 Jan 2020 07:33:49 +0000

Other than ensuring that your SaaS product is running like a well-oiled machine, do you know the other thing that keeps developers up at night? They would ask themselves how to increase their sales. Mind you, acquiring new customers is one of the most challenging things that you should do when you are in SaaS. […]

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How to Redesign Your Website Without Affecting SEO

Emily Johns — Mon, 13 Jan 2020 08:20:11 +0000

Thinking about redesigning a website or migrating to new CMS?? Do you know that redesigning can be critical? Yes, only when done, wrongly!! It can affect your website’s organic traffic. Obtaining organic traffic is a tough job, though. From link building, link generation, to on-page optimization, it takes a lot of hard work. Businesses also […]

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Transforming Your Business with Effective Lead Generation Strategies

Ash Salleh — Mon, 13 Jan 2020 08:00:18 +0000

Begin with the end in mind. It’s a well-known mantra for many business owners, and an effective mindset when setting visions and helping identify the necessary steps to achieve them. It’s a philosophy that provides clarity, efficiency, and purpose, and can get you to those leads that you never thought were available. In terms of […]

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Email Marketing Tips for B2B Email Marketing

Eric Stephens — Mon, 16 Dec 2019 08:26:42 +0000

Talking about the B2B email marketing, one medium that has proved constantly to be of greatest use is Email marketing. More and more businesses are turning towards enhancing their budget of Email marketing because the research has shown it to super effective. The research revolves heavily around how this type of marketing brings in ROI. […]

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Six Mistakes Copywriters Make That Kill Conversion Rates

Ellie Coverdale — Wed, 11 Dec 2019 13:48:15 +0000

If you’re finding that your website visitors aren’t converting to paying customers, it may be because of your copywriting. It’s important to have a high-quality copy in every single marketing material in a campaign, or all of your traffic and advertising won’t make up for it. The good news is that most copywriting mistakes that […]

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