As a startup, we are always keen to learn from others and seek the advice from successful CEOs and entrepreneurs. It would be hard to find a better example than Yam Regev, a CMO of Webydo and a co-founder of Zest, a marketing content sharing...
Category - Lessons Learned
Whether you realise it or not, your days are carefully designed by no-one else but you. It is you who chooses to skip a morning jog to steal an extra half an hour in bed, or wastes the quiet morning hours checking social media notifications instead...
Did you know that 71% of sales reps blame their inability to close deals on their lack of knowledge? Yes, knowledge! So here’s the deal. If you want to master the type of sales techniques that blow up pipelines, make yourself a cuppa and work down...
The nature of B2B sales has experienced a seismic shift. And since the world has apparently moved on from the “Always be closing” mentality, some B2B businesses find themselves in a bit of a pickle, scrambling to adapt to the new buyer-seller...
David Ogilvy, the father of advertising, once said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” It’s been awhile since he...