Begin with the end in mind. It’s a well-known mantra for many business owners, and an effective mindset when setting visions and helping identify the necessary steps to achieve them. It’s a philosophy that provides clarity, efficiency, and purpose...
If you’re finding that your website visitors aren’t converting to paying customers, it may be because of your copywriting. It’s important to have a high-quality copy in every single marketing material in a campaign, or all of your traffic and...
Email is a sort of digital currency that we use to get around online. Want to download a free piece of content? Pay with your email. Want to buy a pair of shoes? Enter your email address to get a 10% discount and then track your order later on. Want...
Roll up! Roll up! Roll up! Nothing for sale! If you’re involved in sales you might have wondered about this for some time. Every Christmas and holiday season you come across the big name high-street department stores, with half a mile of street...
Sales CRM can really help in writing branded content as you are able to store all the personal information of your customers. However, it can also help you reduce costs or save money for your organization. Here are eight ways how you can do this. 1...
Confession time: I have recently signed up to Unroll.Me. It was a decision driven by desperation mostly — I was getting buried under unsolicited emails and irrelevant pitches. There were moments when I was really aghast at the lack of...
Ash Salleh
Ellie Coverdale
Tomas Laurinavicius
Brendan Harding
Vytautas Ramanauskas
