In an organization, sales and marketing teams are both parts of the same section. Though both the teams run independently, they work towards the same goals. It is pivotal to bridge the gap between the sales and marketing teams as both are the...
Category - Sales Management
With a global pandemic transforming the way companies operate, fear of slow growth and rising churn rates are valid concerns. And if you think SaaS companies are exempt from experiencing high churn rates in this uncertain business environment, think...
Research tells us that personalized emails have 29% higher open rates and 41% higher click rates than emails without any personalization. And experience tells us that one of the easiest ways to create this sense of personalization is to find and...
In the words of the great American business and leadership influencer, Dale Carnegie: To win a customer you need to create a relationship. To influence a customer you need to make him feel important. Nice, but what’s that got to do with CRM? You...
Startups – they can either be exciting, scary or both at the same time. The prospect of getting into business to address a pain point someone or another has experienced can be daunting, and thinking about how to keep your startup sustainable...
As a sales leader or manager, you’re aware of how the landscape has shifted in terms of how we grow accounts and boost sales opportunities. In today’s environment, buyers are less patient than they were, so it’s important for sellers to impress them...