Avoid common pitfalls in AI-driven sales development to enhance personalization, improve data quality, and ensure effective human oversight.
Marketing entails selling out your product’s idea to people. In sales and marketing, you must understand the readiness of an individual prospect to buy your product. With this knowledge, you can easily ascertain the level of communication – whether...
Remote work is by no means a new concept in the business realm, but it has been experiencing a major boost lately due to the coronavirus frenzy. Governments all over the globe are trying to restrict movement and companies need to adapt by letting...
Today, customer experience defines a brand. Quality, variety, and discounts are important. Yet, they are minor when it comes to customers’ feelings. According to MarTechToday, by 2020 customer experience will be the biggest factor in brand...
You’ve heard the tips: every B2B and B2C company benefits from sales CRM. Through this software, you can manage contacts and drive leads through the sales funnel in the most effective way possible. Collecting and managing user data is a time...
Nowadays, people expect that every business has a website that they can visit should they have other inquiries or if they want to find out more about a company. A business website serves as an online headquarters of sorts. However, a website can...
CRM software forms an integral part of the business process and therefore, it is a must to take into consideration a few pointers before opting for one. Of all the factors to consider, one of the major factors to keep in mind is aligning the...
We live in a fast-paced environment. To thrive in the continuously evolving business landscape, you need access to critical business information at a moment’s notice. The customer relationship management (CRM) system has revolutionized the way we...
As the owner of a small business, you’ve put your blood, sweat, and tears into your beloved company. You’ve probably even prioritized it over other aspects in your life. It’s tough love, but it’s worth doing. So when you receive a negative review...
A common dilemma for many online brands is figuring out whether it is better to have one umbrella website for all their content, or separate their product over different sites. Note that both approaches have their perks and pitfalls, so it all...
Chase Horn
Camila Merashi
Kalyani Chaudhari
Kiran Bajpai
Duncan Kingori
